Finance Influencers on TikTok Are Quietly Getting Paid by Hedge Funds—Here’s How

Not long ago, I watched a brief TikTok where someone laid down how to use a specific brokerage platform’s “rewards” feature. The delivery was fascinating and rapid, with vivid charts and a confident tone. It wasn’t until much later that I discovered the account had been subtly endorsing that platform for months under the pretense [...]